How Dubai Sends Flowers: A Year of Delivery Data

1. Why Dubai sends flowers

Flowers here are everyday, not occasion-only — but one reason still leads the rest. Across the year, the single biggest prompt to send a bouquet is a birthday, close to 1 in 3 of every order. Anniversaries and romance come next, and a steady share still goes out for no occasion at all.

2. The florist’s calendar

Demand isn’t flat. It moves with the gifting calendar and the school year, with sharp spikes around a handful of dates.

3. The 5:37pm rush

Same-day is the default expectation, and most of those orders land in a tight window just before the daily cut-off.

“You’re not the only one ordering at 5:37pm.”

4. How far ahead people plan

Some occasions are booked in advance; others are same-hour decisions. The gap between them is bigger than you’d expect.

5. Where the flowers go

Deliveries follow where people live and work, not the tourist map. East and central Dubai together take half of every order, while the newer communities to the south are still catching up.

Check same-day cover for your community on our Dubai delivery areas page.

6. Dubai’s colour palette

Across every occasion combined, this is how the city’s bouquets break down by dominant colour, with red out in front of pink and white.

Shop by colour: red · orange.

7. The flowers themselves

One stem leads by a wide margin: the rose is 55% of everything sent, well ahead of lilies, then a long tail of peonies, sunflowers and tulips.

8. What actually lasts

A bouquet’s lifespan depends less on price than on the flower and where it sits. Here’s how common stems hold up in an air-conditioned room versus near a sunny window.

Make them last with our flower care guide, or skip water altogether with Forever Roses.

9. What a bouquet costs

Most orders sit in the mid-range. Seven in ten land under AED 500.

10. How big a bouquet

Most people keep it modest. Six in ten bouquets are 20–30 stems; arrangements of 100 stems or more are a rare, high-occasion order.

11. Order Volume By Product Type

Fresh stems are still the default, at six in ten orders. The rest of the mix has broadened: dried arrangements make up a fifth, with preserved Forever Roses and gift add-ons taking the remainder.